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Benefits of Perfect Choice

Find out more about the benefits of offering Perfect Choice:

Security and peace of mind

No money is taken out of the funds to cover operating costs and the pre-payment amount is ring-fenced so there will always be sufficient funds to pay all claims for every Perfect Choice funeral plan.

Regular income

To help cover some of your costs of setting up funeral plans, you can choose to receive an introducer’s fee for every plan sold. For example, if you select a £20 introducer fee and sell 100 plans in a year, your fees would total around £2,000. You can use this money in any way you choose. In fact many firms choose to donate this money to a local charity.

Flexible pricing

Perfect Choice is an independent organisation owned by NAFD. We offer you complete pricing flexibility: you can fix your own prices for set plan options and bespoke plans.

Flexible payment options

Your customers can choose to pay for their Perfect Choice Funeral Plan either as a lump sum or by instalments over a set period of between 12 months and 5 years.

Transfer solutions

We accept transfers from other trust funds into our regulated investment vehicle.

Marketing support

We provide a range of high-quality brochures and display materials to our sellers free of charge. In addition, we offer a range of window display and promotional materials, which can be tailored to suit your premises. Depending on potential plan sales these may also be free of charge. Please email for more details. We have a range of bespoke material to support any exhibition and seminar. For more details, please email

Excellent service

We process plans within three working days, and pay claims within three working days.

Guaranteed investment return

The pre-payment amount is adjusted in line with the Retail Prices Index, thus protecting against inflation.

Perfect Choice Funeral Plans is a trading name of Ecclesiastical Planning Services Limited Reg. No. 2644860 which is registered in England at Beaufort House, Brunswick Road, Gloucester GL1 1JZ.
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